An introduction to Peter Gribby
At Peter Gribby, we believe good style should be easy to wear, easy to trust and easy to enjoy. If you're new here, welcome. If you're returning, thank you.
This article serves as a short introduction to who we are, what we offer, and why thousands of customers across the UK and beyond keep coming back.
From Family Home to International Following
“We set up the company in 1985: my father Peter, my mother and I. Our family home in Scarrington, Nottinghamshire, became our base, and we all pitched in. My sister handled the admin. My brother and I packed orders late into the night.
It all started when my father and I took eight jumpers each and headed north on the motorway, he to the east, me to the west. We returned with a car full of orders and a real sense that we were building something special.
The Peter Gribby brand was born on fertile ground. Nottinghamshire’s early prosperity was forged in the textile industry, and Nottingham lace remains famous worldwide. We mined that historical expertise to produce clothing steeped in quality and heritage.
It wasn’t long before the house was awash with knitwear. At times, I had to sleep on the sofa as my bed was buried under jumpers. As demand from independent retailers grew, it was clear we’d outgrown the spare rooms. We moved into larger premises and haven’t looked back since.”
- Daniel Gribby, Managing Director
Designed in the UK with You in Mind
Fast forward nearly four decades, and we’re proud to remain a UK-owned menswear brand, still rooted in Nottinghamshire. Our offices sit by the River Smite in Whatton-in-the-Vale, where our small team continues to design and develop every collection.
We don’t follow fashion for fashion’s sake. Our clothes are made for men who want to look good without overthinking it. We focus on pieces that feel considered, wear well, and suit the rhythm of everyday life, from weekday lunches and casual work settings to weekend strolls or nights at the local.
Everything starts with quality. We pay close attention to our choice of fabrics, trims, and finishes. The aim is simple: to create dependable, great-looking pieces that wear well and last. Our styles are familiar but never dated. We use clean lines and subtle details to give each garment a fresh, distinctive feel that sits somewhere between rural British understatement and European polish.
We know many of our customers don’t want to spend hours shopping, scrolling or chasing trends. You want to trust that what you’re buying will fit right, feel good, and look put together, and that’s exactly what we aim to deliver.
Still Best Known for Knitwear
If there’s one category that’s stood the test of time for us, it’s our knitwear. It’s where the Peter Gribby brand began, and it’s still at the heart of what we do. Whether it’s a lightweight cotton pullover for early autumn, a soft lambswool crew neck for winter weekends, or a textured zip-through for layering, our knitwear pieces are built with purpose and longevity.
Over the years, we’ve refined the fits, introduced new yarns, and played with colour to offer more choice while keeping the essentials in place. Our customers come back season after season for the same reason: they know the product delivers. It’s smart without trying too hard, casual without being scruffy, and lasts better than most.
Every knitwear piece is designed to sit easily within your existing wardrobe. Pair it with jeans, layer it over a shirt, or throw it under a jacket. You don’t need to rethink your entire style to make it work.
Our Take on Everyday Smarts
Beyond knitwear, we’ve built a strong reputation for our polos, jerseys, and shirts. These pieces form the backbone of many of our customers’ wardrobes, versatile, easy to style, and just that little bit more refined than your standard basics.
Our polo shirts are a good example. We use breathable cotton fabrics, easy-to-wear fits, and carefully considered collars that hold their shape. They work just as well on their own as they do layered under a knit or lightweight jacket. Great for casual Fridays or a relaxed dinner out.
Then there’s our jerseywear, dependable layers with just the right amount of structure, and our shirts, which combine classic patterns with sharp, uncomplicated cuts. You’ll find checks, plains and seasonal colour updates designed to lift your wardrobe without pushing it too far outside your comfort zone.
While some products form part of our core range all year round, we also launch seasonal collections that bring in fresh colourways and updated fabric weights. It’s about giving you a choice without the clutter.
A Focus on Service
We’ve always believed that customer service should be just as strong as the product itself. That’s why we’ve built our business around it. Whether you’re browsing online, placing your first order, or picking up the phone for some advice, we want the experience to be straightforward and personal.
Orders are shipped quickly from our Nottinghamshire base, and we’re proud of our team’s reputation for helpful, knowledgeable support. If you ring us, you’ll get a human being who knows the product inside out. If there’s a problem, we’ll sort it. No faff, no fuss.
This approach has earned us loyal customers across the UK, Ireland and into Europe, many of whom have been buying from us for years.
For us, that kind of trust is everything.
Looking Ahead
This blog marks the start of something new. We’re excited to use it as a place to share more about what we do, from styling tips and product spotlights to seasonal insights and behind-the-scenes stories from the brand.
At Peter Gribby, we don’t shout the loudest. We don’t chase fast fashion. What we offer is quiet confidence, dependable style and honest value. That’s been our way since day one.
If that sounds like it fits you, take a look at the latest arrivals and keep an eye out for new products over the coming weeks and months. And if there’s ever anything you want to ask, suggest or comment on, we’d love to hear from you.
